| Autoren | Titel | weitere Informationen | Jahr |
|---|---|---|---|
| Fiedler, M./Kissling, M. | Cause and Effects of Fake Reviews - A Literature Review | in: "Proceedings of the 9th International Scientific Conference on 'Challenges of the Digital World'", FDIBA, November 28-29, Sofia, Bulgaria | 2019 |
| Kissling, M./Fiedler, M. | Fake News a Danger for Green Brands? Analyzing the Role of Fake News in Green Advertising | In: Proceedings of the 10th EMAC Regional Conference, September 25 -29, Saint Petersburg, Russia | 2019 |
| Sohn, S./ Seegebarth, B./Kissling, M./Sippel, T./Fritz, W. | Consumer Purchasing of Green Products: The Role of Social Presence in Online Retailing | in Gounaris, S. (Ed.), People Make Marketing: Conference Proceedings, Glasgow, UK, May 29 – June 1, European Marketing Academy; University of Starthclyde | 2018 |
| Autoren | Titel | Journal | Jahr | DOI |
|---|---|---|---|---|
| Fiedler, M./Kissling, M. | Fake Reviews in E-Commerce Marketing | Herald of KNUTE | 2020 | 10.31617/visnik.knute.2020(130)07 |
| Sohn, S., Seegebarth, B., Kissling, M., & Sippel, T. | Social cues and the online purchase intentions of organic wine | Foods, 9(5), [643] | 2020 | - |