Bettina Herz, M.Sc.

Short Vita

Bettina Herz is a research assistant and doctoral candidate at the Chair of Marketing at the Technical University of Braunschweig. She studied Psychology (B.Sc. and M.Sc.) at the Georg-August-University Göttingen. During her studies, she gained experience in project management and consulting at an engineering office.

Teaching

Courses:

• Exercise Sustainability Transformation Management

Main research areas

• Sustainability transformation
• Sustainability communication