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Wiss-KKI

Science communication with and about communicative artificial intelligence: emotions, engagements, effects

Project partners

TU Braunschweig, Institute for communication science

  • Prof. Dr. Monika Taddicken
  • Dr. Irene Broer

Universität Augsburg, Institute for Media, knowledge and communication

  • Prof. Dr. Helena Bilandzic (Projekt coordinator) and team

Institute for informatics

  • Prof. Dr. Björn Schuller and team

Description

This interdisciplinary joint project between communication science and computer science explores and implements the potential of communicative artificial intelligence (CAI) for science communication. The aim is to develop an AI tool for science communication that fulfils theoretical-normative and empirically derived criteria.

CAI tools such as chatbots, virtual assistants or image generators are of particular importance for science communication. On the one hand, as communicators, they are able to summarise, visualise and tailor complex bodies of knowledge to the needs of the interlocutor; on the other hand, CAI themselves are a subject of science communication as its emergence, benefits and risks are socially debated.

The novelty of CAI for science communication is an opportunity to shape its development in the interest of the users: This is where the joint project comes in. In a conceptual phase, theoretical and normative foundations will be developed in order to determine which goals CAI for science communication should pursue. In an empirical phase, media narratives about CAI as well as emotional reactions and user behaviour in relation to CAI will be studied. Finally, in the technical phase, a tool will be developed that implements the theoretically and empirically derived goals and conditions for the use of CAI for science communication according to the principles of “value-sensitive design”.

Duration

March 2024 - (ass.) February 2027

Funding

German Ministry for Education and Research

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