TU BRAUNSCHWEIG

Former Staff of our Chair

Dipl.-Kfm. Alexander Eiting

Research assistant at the Department of Services Management from 2011 to 2015

Dr. Christian Lucas

External Ph.D student at the Department of Services Management

Title of dissertation:

„Sponsor- and Country-Related Predictors of Sponsorship Effectiveness“

 

Nils O. Ommen

Dr. Nils O. Ommen

Research assistant at the Department of Services Management from 2012 to 2014

 

Dr. Christof Backhaus

Dr. Christof Backhaus

Associate professor at the Department of Services Management from 2011 to 2015

 

M. Sc. Kerstin Stricke

Scholarship holder at the Department of Services Management from 2014 to 2015

M. Sc. Katharina Glaß

Research assistant at the Department of Services Management from 2014 to 2015

Dr. Marc Schnöring

Research assistant at the Department of Services Management from 2011 to 2015

Title of dissertation:

„Konsequenzen der Prämieneinlösung in Kundenbindungsprogrammen. Theoretische Fundierung und empirische Analyse“

Dipl.-Kffr. Isabelle Kes

Research assistant at the Department of Services Management from 2011 to 2016

Dr. Jan Dreisbach

Research assistant at the Department of Services Management from 2011 to 2016

Title of dissertation:

Erfolgsfaktoren der Sponsoringumsetzung und -aktivierung – Eine empirische Analyse aus Management- und Konsumentenwirkungsperspektive im Kontext der Fußball-Bundesliga"

Dipl.-Volksw. Christoph Weiß

Research assistant at the Department of Services Management from 2013 to 2016

Dipl.-Kffr. Irina Hoof

Research assistant at the Department of Services Management from 2011 to 2016

Dr. Sandra Stiller

External Ph.D student at the Department of Services Management

Title of dissertation:

„Der Einfluss der Werbespotgestaltung auf das Social Media Engagement von Konsumenten – Eine Multilevel-Analyse und Lebenszyklus-Betrachtung am Beispiel von YouTube"

Dr. Hannes Gurzki

External Ph.D student at the Department of Services Management

Title of dissertation:

„The Creation of the Extraordinary: Perspectives on Luxury"


  last changed 14.05.2019
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